Disney has issued a cease-and-desist order to the UK based Brightspark Productions for the animated movie “Braver.” It appears that Disney feels that “Braver” is way too similar to the movie “Brave.”
Here’s Disney’s official statement:
“People place great trust in the quality and creativity of Disney, and when it appears that another company is causing confusion among Disney consumers we will act to protect ourselves and the consumer. Disney believes Brightspark has demonstrated a pattern of misleading consumers with numerous releases that confuse and undermine the trust those consumers have in Disney.”
Here’s a reply by Brightspark Productions:
“All we’ve tried to do is give parents something their children will hopefully find entertaining. We came up with our title around 18 months ago and if we thought consumers would mistake our film for “Brave,” we would have renamed it.”
Other titles available on Brightspark Productions included “Tangled Up,” “The Frog Princess,” and “Little Cars.”
Coincidence? What do you think?